UNIVERSITY OF SYDNEY HYBRID GRADUATION CEREMONY
Client: University of Sydney Event Type: Hybrid Graduation Ceremony
CHALLENGE
With large live events prohibited under COVID-19 restrictions, the graduation team at the University of Sydney needed a solution for their celebratory event.
The solution needed to address the client’s three concerns: how the event would look; that the graduating class would get a professional, engaging experience, and that broadcasting to multiple countries concurrently, particularly to China, would be successful.
SOLUTION
Encore’s Chime Live platform presented the perfect solution. This intuitive platform provided a hybrid solution that featured all the aspects one would expect from an in-person event, plus worldwide broadcasting and live engagement for everyone involved virtually. The platform’s ability to integrate Instagram, Facebook and Twitter messaging using the hashtag #USydClassof2020 provided emotional connectivity and engagement.
RESULTS
The event, streamed live from the Great Hall at the University of Sydney, was successfully delivered to 6,000 online guests from 90 countries. It featured speeches and entertainment for the thousands of online viewers. It was a virtual hit, with large numbers of students sharing photos from home wearing their gowns and celebrating with loved ones. Posts included:
“Thank you to all the people who have lifted me up through my years at the University of Sydney. 1 degree down, 1 more to go #usydclassof2020”
“Not the “traditional” University Graduation Ceremony I had thought of at the beginning of my tertiary studies but definitely still a memorable night celebrating with family Graduation cap #usydclassof2020 virtual grad!”
Tech Specs
